CRO.co
At The CRO Co, we prioritise what matters most — no lock-in contracts, no endless A/B testing cycles.
Our audits deliver tailored, actionable insights backed by both qualitative and quantitative data, so you can make smarter, faster decisions.
Every recommendation is built around your real growth opportunities — not guesswork, not vanity metrics.
Now working with businesses across Auckland, Wellington, Christchurch, and beyond. Smarter priorities. Faster results.
Digital Experiences Audited in 2024
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The Shift That Unlocked New Leads
If your site gets traffic but not enough enquiries, this is for you
Tell us what you’re working on—we’ll show you where CRO can drive more conversions and maximise your marketing.
UX focuses on how users experience your site—navigation, clarity, and accessibility (including WCAG compliance). CRO focuses on performance—removing friction and increasing conversions through data-backed insights. Think of it this way: UX makes it usable. CRO makes it convert. Our audits combine both for maximum impact.
If your site gets traffic but low conversions, high bounce rates, or inconsistent user behaviour, it’s time for a CRO audit. It’s especially valuable for eCommerce stores, lead gen funnels, or service businesses looking to turn more visitors into customers.
We use a combination of GA4, Hotjar, session recordings, path exploration, and scroll depth analysis—alongside UX heuristics and industry benchmarks—to uncover what’s blocking conversions and how to fix it.
No — and here’s why.
Traditional A/B testing often leads to long cycles, large upfront costs, and lock-in contracts. Instead, we focus on delivering clear, data-backed CRO audits with prioritised recommendations you can act on immediately.
If you’d like to track results post-implementation, we offer optional audit packages to monitor conversion performance over time—without the complexity or commitment of full testing programs.
Great question. Everyone wants to claim the win—your SEO team, ad platform, or media agency. But if the traffic they’re driving isn’t converting, and your spend keeps growing with little return, something’s missing.
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That’s where CRO comes in.
CRO bridges the gap between traffic and results. It ensures that the users you’re paying to acquire actually take action—whether that’s buying, signing up, or enquiring. Without it, even the best campaigns can fall flat.
We respect your privacy and never sell, share, or profit from your data. Any information you share — like contact details or site analytics — is used only to improve your experience and deliver our services. When you work with us or use this site, you agree to our approach: no lock-in contracts, no shady tactics, and full transparency. Learn more